Advocacy

The GTFCC aims to increase the visibility of cholera as an important global public health problem through integrated and complementary approaches: disseminating information about cholera prevention and control, promoting advocacy, and organizing activities to mobilize resources at national and global levels.

Both history and extensive modeling of country adoption of the Global Roadmap interventions shows that the 2030 goals – 90% reduction in cholera deaths and elimination of cholera in 20 of the 47 countries currently affected – are ambitious but wholly achievable.

Cholera may be a single disease, but it tells a detailed story about the lives of those who suffer from it. We know that the map of cholera outbreaks is essentially the same as the map of poverty and marginalization. We also know that cholera does not happen by chance: it impacts communities already burdened by conflict, lack of infrastructure, poor health systems, and malnutrition.

In this way, cholera is a not just a disease, but a symptom of a broader set of social, economic, and political circumstances that lead to overall poor health, high mortality, and unconscionable human suffering. Ending cholera is not only about preventing unnecessary deaths, it is about improving the living conditions of the world’s poorest.

Implementing the Global Roadmap will support achievement of Sustainable Development Goal 3, good health and well-being, by reducing the burden of cholera and WASH-related diseases such as dysentery, shigella, and typhoid.